It was a cold and wet morning on the day of the shoot, as is typical during January in England. We were filming in a disused train station in Aldwych, which has been used for filming on many occasions in the past, including the final scenes from V for Vendetta! Whilst we were not there to film anything on such a grandiose scale, we had the pleasure of working with illusionist Derren Brown, who was there to promote and reveal the details of the Ghost Train Experience at Thorpe Park, which he has been working on for the past 3 years.
Our ‘Picture of the Week’ is an image from the launch of TK Maxx’s Give up Clothes for Good campaign with supermodel Daisy Lowe, it is in support of Cancer Research UK Kids and Teens. When a celebrity chooses to front a campaign in a valid and worthy way, it can often be the route to creating a visually arresting photocall. It is however, important to choose a credible and appropriate voice. TK Maxx has connected a recognisable British model to act as spokesperson and link them to everyday high street fashion shoppers. The campaign message about donating clothes to a worthy cause is elevated to a high concept photographically.
This month’s Staff Spotlight is on Laura!
Many of our activities involve London as a location. We often recommend this, as it being the nation’s capital, can editorially keep the story in the national interest. Other cities in the UK could be less defined and have less recognisable landmarks. An overused, but very good, location in London for example would be Potters Fields Park. This place offers spectacular vistas of Tower Bridge in the background and is a perennial favourite amongst our clients.
Today’s Photo of the Week has been chosen by Marketing and Team Assistant Eliza. It’s from the unveiling of Derren Brown’s Ghost Train, which will open at Thorpe Park in Spring. Eliza picked this image as she likes the angle the picture is taken from; that it’s both colourful and dark at the same time and has lots of detail to tell the story in just one frame. She is also a big fan of Derren and can’t wait to try out the attraction when it opens.